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Web Search: Get Empowered by Google
You’re a writer, so you’re an expert Web searcher… Or are you? Way back in the dark ages — the 1990s — I wrote a business book on doing research. I’d come up with some tricks, and wanted to share …...
View ArticleSimplest Way Ever to Get Google to Recognize You As the “Author” Of Your Content
Are you aware that you can get Google to recognize you as the writer of your material on the Web? Here’s the easiest way ever. Start by getting a Google+ account if you don’t already have one. Then...
View ArticleBright Ideas: 4 Easy Keyword Tools for Writing
Writers ask me about keywords, and it makes me wince. Usually they’ve got a client who’s carrying on about rankings. The goal of “ranking” for keywords is a fool’s game: the days when you could con...
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